Ness Ziona, Israel - January 2012 - Morel, a leading manufacturer of high-end loudspeakers will unveil its new home audio products at the upcoming 2012 International CES show. The company’s most advanced loudspeaker - its flagship ‘fat lady’ helped shape the new home audio loudspeakers incorporating many of its acoustic qualities and innovative technology solutions.
When the fat lady was developed - the goal was to develop not only a true high-end loudspeaker, but to use that knowledge to introduce a new philosophy and direction for the company. “We invested great resources in R&D to produce our new product range advancing further our knowledge and innovative technologies.” Says Mr. Oren Mordechai, Morel’s executive vice president.
The new assemblage of Morel is aimed for a wide range of consumers who wish to enjoy quality life-like music performance.
“Now, music lovers worldwide will be able to enjoy much of the ‘fat lady’s’ sound qualities in wider range of price categories.” concludes Mr. Mordechai.
Introducing Morel’s new speakers for 2012:
The Sopran is a new true, no compromise, high end loudspeaker designed to compete with the best high end speakers in the world at an affordable 12k price tag. It employs most of the fat lady’s technologies and performance attributes in a smaller package. With newly introduced technologies; titanium voice coils formers (for improved clarity and efficiency), Lotus grille (with multi sized holes pattern and “zero-acoustic –insertion-loss”), in-line ports directly behind each of the three woofers and midrange.
The Octave 6 is the first in the new generation of Octave. It consists of one piece floor-standing, bookshelf and centre speakers. The Octave 6 uses advanced driver technologies such as the titanium voice coil former, extra powerful hybrid magnet motor, and the Lotus as well as other technologies. Octave 6 delivers a genuine high end audiophile performance from a compact speaker.
Solan series produces Morel’s signature sound in an affordable price category. Morel does not compromise on engineering, design or manufacturing, borrowing technologies that were first seen in the reference standard fat lady and incorporating the innovative Lotus grille.
Morel will demonstrate the Sopran and Octave 6 speakers at the upcoming 2012 International CES show.
Come listen and see the new Morel home audio line up:
Venetian suites: 29-309 & 30-308
For more information, visit www.morelhifi.com or call +972 8 930 1161.
In the US call Morel America toll-free at 877-morel-11
About Morel
MOREL manufactures handcrafted, award-winning speakers and audio drivers for the mid to high end OEM, home and car audio markets. With over 30 years of technological innovation and design excellence, and sold in over 55 countries worldwide, Morel audio speakers are the choice of many of the biggest names in the music industry. Design and manufacturing are all performed under one roof, in MOREL’s Israel plant.
Media contact:
Shelley P. Alperovich • Marketing Communications Manager
Tel: +972 8 930 1161 • Fax: +972 8 930 1312 • e-mail: shelley@morel.co.il
